O2 released their on-line ordering system for iPhone 3G less than two hours ago and already it's fallen over!  Way to go O2!!  On top of that they have alienated their existing iPhone customers by not allowing them to get the handset in-store on Friday, instead they're entered into an on-line lottery to try and get one of the first batch.  Well, they would if they could, but the upgrade store is down!  Thanks O2, great way to reward us early adopters.

"Existing iPhone customers can upgrade early to the new iPhone 3G for free*

To thank you for being an iPhone fan, we're offering you an early upgrade to iPhone 3G. You don't have to wait until the end of your existing contract, all you'll need to do is agree to a new 18-month minimum term contract.

*Best of all, the new iPhone 3G 8GB won't cost you a penny on our £45 and £75 Pay Monthly tariffs for iPhone. And it's just £99 on our £35 tariff and new £30 tariff. If you'd prefer the 16GB version, it's free on our £75 tariff. Then you'll pay just £59 with the £45 tariff and £159 on our £30 and £35 tariffs.  This special early upgrade offer is only available until 11th October 2008.

Be one of the first to get an iPhone 3G
The iPhone 3G is now available for upgrade online. Demand is expected to be very high and orders will be delivered on a first come first served basis. We'll deliver as many orders as possible on 11th July and then delivery may take up to 2 weeks. We'll send you an SMS the day before delivery to let you know it's on the way.

To upgrade you'll need your account number which you can find on your online bill. You will also need a credit or debit card if the cost of your upgrade is more than £100."

o2.co.uk/iphone :  Apple.com/iPhone